"Follow up" – a seminar of performance and communication
One of the company or organization's main ways to reach its target public is by correct and educated use of the media upon all its many layers and thus develops and grows, switch and increase the organization's profits.
The media in Israel and all over the world had a central position within the managerial strategy of the organization.
The television media nowadays acts upon the principle of "the first impression" – there is no second chance to fix the first impression that has been created.
Therefore one should be prepared accordingly and be ready towards the performance in front of the camera lens, in order to make the best and most reliable impression, and in order to transfer the chosen message the best way possible.
The seminar offered is unique and fascinating and is designed for public people, managers and senior business people.
The seminar teaches and exercises how to manage the usage of the various media tools and the whole philosophy that stands behind the basic principles for performing in front of the camera lens.
These seminars are designed to significantly improve the media conscience amongst its participants.
The seminars give the senior managers of an organization the communication and tools and skills to effectively transferring the organizations' messages, with enlightened usage of the various media tools' properties.
The seminar is composed of a few layers:
Is designed for making acquaintance with the broadcasted, electronic and written media, and for analyzing the differences between them.
Acquaintance with the camera (behavioral rules, performance, body language).
Crisis management, transferring messages and the spike principle.
The seminar is accompanied with practical exercises (interviews, panels) of the matter being learned and with participation of a professional photography team.